The Arrival Fallacy


We all have this mental picture of a desirable future the attainment of which we expect to give us a sense of fulfillment or “arrival”. 


Emma Gannon, in her book, “Success Myth” published in 2023, describes what she calls the “Arrival Fallacy”, an ideology which falsely suggests that reaching a certain milestone will bring enduring joy. In explaining her point she gave the following illustration. 


Picture this. For years, you've dreamed about publishing your first book, and it's finally happened. The book launch is thrilling, full of celebration and a sense of accomplishment. And yet, a few months later, you feel deflated and unfulfilled, despite having achieved your goal.


Achieving a long-awaited goal often leads to a surprising letdown, exposing the myth that success guarantees lasting happiness. This phenomenon isn't limited to publishing a book, but also applies to other major life events like landing a dream job, acquiring a new home, getting promoted, finishing a marathon, or tying the knot. 


While these accomplishments are noteworthy and deserving of celebration, they rarely deliver the permanent joy we anticipate. As the initial euphoria subsides, life's usual ups and downs resume. This is known as the 'arrival fallacy.'


So what do we do? While pursuing our desired higher feats, we must pause to find joy and fulfillment in the process. We must find meaning in the everyday journey of life instead of waiting to 'arrive'.


The “Preacher” therefore notes that it is from the hand of God to find satisfaction in your everyday work. 


“A man can do nothing better than to eat and drink and find satisfaction in his work. This too, I see, is from the hand of God.” (Ecclesiastes 2:24)


Remain inspired!

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